user-research
ui-ux-design
product-design
brand-identity
strategy
design-system
3d-assets
Project Type
Building a fitness start-up
Technology
Figma Flutterflow Superbase Design Tokens
I don't want to show only success ideas and stories in my portfolio, so this is a failed project I had with two friends to build up a start-up (pre-AI area)
A simpler way to train with your coach
Brief
Challenge
Final Solution
The perfect bridge between coach and apprentice
We tested and updated our MVP with coaches which were our main customer group for this idea. We also tried to consult them in getting the most important features ready for the first release. We worked both sides our, from the coaching management side to the end-customer, the coachee. It was planned that the interactions are fluent and insightful between the two user groups. Especially from the backend side did we reached our technical limits before we actually planned the final release of the product.
Results
A learning, but maybe not the end
We established besides out app already a coaching newsletter, a website and some goodies to prepare for the release. We had regular discussions and feedback round with our customers to get their thinking behind this and they helped us with the screens you see above. Starting to work on a start-up was an awesome experience for me to learn more about management, budgets and more as we put in a lot of money into this try. But we might not be finished with this one, as we all are now in the AI-area that can push the release of ideas and MVPs very quickly.
Credits
I am a strong believer in "Teamwork makes the dream work" which is essential for such a project and idea, so I am thankful for the collaboration with Felix and Selina and that they approached me to be part of this journey. When I started at RYG, was this already around 2-3 month after they actually started this project.












